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Philosophy

Why todoglow exists

Todo ≠ Task

todoglow is not trying to replace Jira, Linear, or Monday.com. Those are task management tools — for tracking projects, sprints, backlogs, and team workflows.

todoglow is for todos — the small, concrete actions that live beneath a task. The things you actually do.

The Problem

Most todo apps are slow.

Open app → find list → click add → type → click save.

By the time you captured the thought, you lost the momentum.

They're obsessed with organizing — folders, tags, priorities, recurring schedules. But real productivity comes from speed. Capture it. Do it. Move on.

Built for your keyboard

todoglow is for people who work on a Mac.

⌃⌘// → type → Enter → done.

Need to focus? ⌃⌘. for focus mode.

Back to the list? ⌃⌘/ again.

No app switching. No mouse. Hands stay on the keyboard.
The gap that mobile todo apps couldn't fill.

Shortcuts use physical key positions. QWERTY, QWERTZ, and AZERTY layouts supported.

An extension of your mind

The best tools disappear.

You think it → it's captured.
No friction. No "where do I click?" moment.
Your thoughts flow at typing speed — not mouse speed.

When a tool works at the speed of thought, it stops being a tool.
It becomes part of how you think.

What's a todo?

A todo is something you can finish in one sitting. Usually 5 to 30 minutes, rarely more than an hour.

Todos

  • • Reply to client email
  • • Export assets for homepage
  • • Review banner copy
  • • Update project status

Tasks (not todos)

  • • Rebrand company website
  • • Plan product launch
  • • Q1 marketing campaign
  • • Onboard new team member

The workflow we imagine

You have a task in your project tracker:

"Prepare product launch materials"

You break it down in todoglow:

Draft announcement copy14:02
14:18
Resize hero image for social14:20
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Send preview to team
Schedule posts

Each one: focused, measurable, done.